Here comes the app...
As big fans of Kate Middleton and her soon-to-be hubby Prince William, we felt it was the patriotic and right thing to do and create a proper, grown-up, serious, but nicely designed app for the Royal Wedding in April 2011.
Anyone know a royal photographer?
And in order to do that, we needed some rather tip-top pictures of William and Kate and other royal folk, including Lady Di, Prince Charles and that cheeky chappy Prince Harry of Boujis. So we approached one of the best royal photographers in the world - a very nice man by the name of Ian Jones - and he kindly let us use his back catalogue of royal family photos.
For better, for worse...
And the Royal Wedding app is a nice little (free) app for all those lovely people who want to know everything there is to know about the upcoming royal shindig.
We’ve got all the background to the lives of William and Kate, from birth to today. Then we’ve got the story of their engagement and the big day at Westminster Abbey. We have family trees for both of them (they’re actually related), plus the inside on who might be making Kate’s dress.
And then the main event is that we have a photo gallery of over 100 amazing exclusive pictures of Kate, William, Diana, Charles, Harry and the Queen. This gallery is available as an in-app purchase at the very reasonable price of 59p. That’s under 2p per photo. And they’re yours for life.
We appreciate it’s not your traditional Neon Play game or entertainment app, but this is the biggest royal event for 25 years, so we thought it was only right that we did something to celebrate the occasion.
Your humble servant speaks...
Oli Christie, CEO of Neon Play commented, “It’s a great pleasure to launch this Royal Wedding app and we hope it proves popular around the world with such a huge global event as the royal wedding. The photos from Ian Jones are wonderful and a great collection of exclusive royal shots.”